Products/services that increase "customer satisfaction"

From Internet Web School

Back to:

Marketing Research and Pathfinding

Overview

What is "customer satisfaction"?

What is Customer Satisfaction (Wikipedia)?

Need for customer satisfaction

Expansion of profit When "Expectation" exceeds "Satisfaction", or when "Expectation" and "Satisfaction" are equal,

the customer wants to use the service or product again and also wants

to teach others (word-of-mouth). .. → “Expanding earnings”

Long term relationship

Instead of "one-way relationship based on the idea of sold-out", "a long-term and continuous

relationship that emphasizes customer trust" can be established. →"Long-term relationship"

Ways to improve customer satisfaction

It is important to know the customer's "expectation" and think about

things from the customer's perspective.